Second life packaging
When discussing the type of packaging that we wanted for our self-care line, having sustainable paper stocks & local production was one of our main priorities. But we thought that there was more that could be done to elevate the experience and offer meaningful value for our community, perhaps by stimulating engagement and inspiration through the visuals and the materiality of the bottles and boxes. As a simple analogy, we thought that by adding self-love practices to the design of the inside of our boxes, we could facilitate introspection. It's not changing the world, but it's questioning how things are currently done and trying our best to offer better alternatives, one daily ritual at a time.
